For many CPG and DTC brands, Amazon provides a marketplace to acquire a larger base of customers and a chance to increase visibility for brands. Entrepreneurs who want to take advantage of Amazon’s reach will benefit from these tips. While you can use any of the social media platforms to promote your brand, we will… Continue reading Launching your CPG brand on Amazon, Using Facebook Ads to sell more
Wolfparc flexible packaging for CPGs is the future for 3 reasons.
We’ve all been waiting for some normalcy to return to our lives. Reflecting on the impacts of COVID-19 has many of us wondering about how much things have changed. One major shift for small businesses especially in the consumer-packaged goods (CPG) industry is the increasing demand for lightweight flexible, liquid standup pouches with fitted taps,… Continue reading Wolfparc flexible packaging for CPGs is the future for 3 reasons.
COVID-19: Helping your business get ahead in a pandemic
Over the last year, COVID-19 has transformed the way we do business. While most CPG businesses have reopened amid mass vaccination efforts, surging cases spurred by the delta variant add uncertainty to long-term pandemic recovery. In a survey of more than 5,800 small businesses that are members of Alignable, published by the Proceedings of the… Continue reading COVID-19: Helping your business get ahead in a pandemic