How to Drive External Traffic to Your Amazon Store

If you are an entrepreneur in the CPG space or out of it, this article explains how to drive more sales to your Amazon store.

P.S. Before you start any of this, remember that to stand out as a brand, your packaging matters. Click here to get well-designed, custom, premium flexible packaging with low minimum order quantity (MOQs).

Now let’s dive in:

1. Experiment with Different Platforms

Avoid using too many platforms because this can be difficult to maintain and expensive. The trick is to try out 1-5 high-potential traffic sources and concentrate on 2 -3 of those sources based on the results.

Experimenting with platforms such as – Facebook, Google Ads, Instagram, Reddit, Pinterest, and YouTube requires some work and a period of 3 – 5 months. If you require assistance with this. Send us an email at info@wolfparc.com.

2. Use Organic Advertising

Have a Business Account

Create an online presence for your brand on various social media platforms by creating a business page on Facebook, Instagram, and Pinterest. It’s Free and you get access to page analytics as well as the opportunity to build genuine relationships with customers. We can help with page setup and Facebook business manager, so feel free to send us an email at info@wolfparc.com.

Influencer Marketing

An influencer with the right kind of following will make a huge difference for your brand. This is a vital strategy for driving organic traffic to your Amazon page, especially in an age when people are wary of bogus product promotions.

Don’t Forget Video

YouTube, Instagram Video, and Tiktok have proven time and time again that social media marketing, when combined with video media elevates the shopping experience. Reviews, How-to videos, and Unboxing videos are helpful in convincing customers to make a purchase.

3. Create a Profitable Sales Funnel

An effective sales funnel involves as few steps as possible in the path to purchase. Make data collection, product promotion, and directing to your Amazon page as simple and quick as possible.

Start with a high-quality landing page for your brand’s data collection, then the next step is to improve it by implementing a sales funnel. Use subtle tactics to persuade people to convert.

Email an exclusive and irresistible single-use promo code for your product, emphasizing the exclusivity, and limited-time offer.

You’re welcome to email us at info@wolfparc.com for information on how to use this or other platforms. We offer in-depth marketing support for FREE.

Leave a comment

Your email address will not be published. Required fields are marked *